The Fragrance Foundation
The Fragrance Foundation Awards

Known as the ‘Oscars’ of the fragrance industry, the 21st Annual FiFi Awards 2013 took place at one of London’s most popular venues – The Brewery on Chiswell Street.

The glitzy and glamorous event was attended by over 500 industry guests including a host of celebrities such as Ola Jordan, Camilla Dallerup, Nancy Dell'olio and Caryn Franklin.

The evening started with a Champagne Reception held in the King George III room with music from the modern-day crooner, Matthew vanKan, where guests mingled before being ushered to the Porter Tun room for a sumptuous Dinner. The room was splendidly decorated for this glamorous event.

TV news presenter, Natasha Kaplinsky, compered the evening’s ceremony, held in support of the industry’s charity Look Good…Feel Better, and guests were entertained by girl group Stooshe, who sang a selection of their hit songs. 

Check out some fabulous photos from the event below!

Best New Female Print Advertisement

Jaipur Bracelet - Boucheron

Best New Male Print Advertisement

Kokorico – Jean Paul Gaultier

Best New Female Fragrance Commercial

La Petite Robe Noire - Guerlain

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Best New Male Fragrance Commercial

Kokorico – Jean Paul Gaultier

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Best New Female Fragrance Design & Packaging

Florabotanica – Balenciaga

Best New Male Fragrance Design & Packaging

Hommage à l’Homme – Lalique

Best New Home Fragrance

Amber Aoud Bougie Parfumée – Roja Parfums

Best New Female Fragrance in Limited Distribution

Tom Ford Café Rose – Tom Ford

Best New Male Fragrance in Limited Distribution

Amazing Green – Comme des Garcons

Best New Independent Fragrance

Oud – Maison Francis Kurkdjian

Perfume Extraordinaire

Givaudan – Tom Ford Noir – Tom Ford

The Readers’ Choice Award For Women

Dot – Marc Jacobs

The Readers’ Choice Award for Men

Spicebomb – Viktor & Rolf

Best New Celebrity Fragrance

True Reflection – Kim Kardashian


People’s Choice Award for Women

Botanical Essence No.15 – Liz Earle

People’s Choice Award for Men

Spicebomb – Viktor & Rolf

Retailer of The Year


Best New Fragrance for Men

Spicebomb – Viktor & Rolf

Best New Fragrance for Women

Dot – Marc Jacobs

Ultimate Launch

La Petite Robe Noire - Guerlain

Gold Sponsors: 


Silver Sponsors:


Table Decorations Sponsored by:


Flowers Sponsored by:


Champagne Reception Sponsored by:


Helena Sampson (Nars Cosmetics) & Jackie Newcombe (IPC Media)Matthew vanKan singing at the champagne reception!Meribeth Parker & Alun Williams (Hearst)Fragrance Foundation Chairman, Peter Norman with Victoria ChristianSpencer Matthews & Patrick GrantMaddi Kelly, Linda Key, Lorraine Wilson-Morris & Maria TatchleyLorraine Wilson-Morris & Maria Tatchley (esprit Magazine)Caryn Franklin, Jenny Packham & Linda KeyAshleigh & Burwood TeamJasmine Award Winning Blogger Persolaise with his wifeSarah Bensen & Jenny PackhamAnna Bartle & Susan TaylorOur lovely Harrods Hostesses with Annalise Quest (Harrods)Chris Good & Jeremy SeigalClive ChristianEmma Hill & Jo FairleyIan Denyer & Patrick GrantFelicity Field & Kenneth GreenLinda Key & Chris Hughes (Easy Living)Matthew vanKan & Victoria ChristianRoja Dove & Nancy Dell'OlioSimon Jackson & Sarahjane RobertsonLinda Key & Simon JacksonMaddi Kelly, Kate Walsh & Linda KeyNatasha KaplinskyNatasha KaplinskyOla JordanMeribeth ParkerChairman, Peter NormanKim Kardashian True Reflection - Best New Celebrity FragranceLiz Earle - People's Choice Award for WomenHarrods - Retailer of the YearJo Walker, The Perfume Shop & Spencer MatthewsRoja Dove, winner of Best New Home Fragrance with Natasha KaplinskyTom Ford won Best New Female Fragrance in Limited DistributionCecile Budge, P&G Prestige, presenting Retailer of the YearGivaudan with Tom Ford won Perfume ExtraordinaireJo Fairley presented Perfume ExtraordinaireJustine Picardie, Harper's Bazaar presented Independent FragranceKenneth Green Associates won Print Ad, Male & Female, and Male Commercial!Guerlain won Best New Female Commercial & Ultimate LaunchAll our winners!Spicebomb walked away with 3 awardsDot by Marc Jacobs - Readers' Choice & Best New Female FragranceOud by Maison Francis Kurkdjian won Independent FragranceAmazing Green - Comme des Garcons won Best New Male Fragrance in Limited DistributionBest New Male Fragrance Design & Packaging, Hommage a l'Homme - LaliqueFlorabotanica, Balenciaga wins Best New Female Design & PackagingRoja Dove wins Best New Home FragranceAnnalise Quest & Marigay McKee, HarrodsSophie Loyd - our after show party DJ